Small Business Marketing Packages
Get found and start generating leads
Are you a start up or small business and struggling to get your business off the ground? We understand your pain, which is why we’ve created affordable marketing packages to help increase your brand visibility and win new customers.
Whether you’re looking to reach the top of Google or build your social media following, we have the experience and skills to get the results you want!
Small Business Marketing Packages
| Increase your Google Visibility SEO & Website Updates | Increase your Google & Social Media Visibility SEO, Website Updates & Social Media Management |
|---|---|
| 1hr initial telephone call to discuss your goals and objectives 4hrs SEO, website updates and maintenance Set up and monitor keyword tools Management & optimisation Google Analytics tracking User experience review and recommendations Ongoing competitor analysis Insights reports and monthly review of performance Monthly call/meeting | Social media monthly content calendar x 3 social media posts per month plus engagement and follower growth 4hrs SEO, website updates and maintenance Set up and monitor keyword tools Management & optimisation Google Analytics tracking User experience review and recommendations Ongoing competitor analysis Insights reports and monthly review of performance Quarterly social media & SEO analysis and plan Monthly call/meeting |
| Price: £300 per month | Price: £600 per month |
| Generate Leads on Google Google Ads, SEO, Website Updates & Content Creation | The Complete Package to grow your Business Google Ads, SEO, Website Updates, Content Creation, Email Marketing & Social Media Management |
|---|---|
| 1hr initial telephone call to discuss your goals and objectives 4hrs SEO, website updates and maintenance Google Ads or Social Media Advertising Campaign x1 blog article written & uploaded to website x1 landing page written for website Set up and monitor keyword tools Management & optimisation Google Analytics tracking User experience review and recommendations Ongoing competitor analysis Insights reports and monthly review of performance Monthly call/meeting | 1hr initial telephone call to discuss your goals and objectives Social media monthly content calendar x 5 social media posts per month plus engagement and follower growth 6hrs SEO, website updates and maintenance Google Ads or Social Media Advertising Campaign x1 blog article written & uploaded to website x1 landing page written for website Quarterly email marketing campaign Set up and monitor keyword tools Management & optimisation Google Analytics tracking User experience review and recommendations Ongoing competitor analysis Insights reports and monthly review of performance Quarterly Marketing Plan Monthly call/meeting |
| Price: £850 per month | Price: £1400 per month |
Services Overview
MARKETING CONSULTANCY – we understand that not every start up or small business can afford the off set costs for marketing support, which is why we offer an hourly option of marketing advice and guidance from our experts. Not sure how to increase your Google rankings or generate quick wins on Facebook? These are just some of the areas we can help with. Our hourly consultancy fees start at £85ph.
MARKETING STRATEGY – your marketing strategy will help to identify your target audience, understand their needs, and implement the most effective marketing methods. Also, research your keywords and advertising opportunities. We will be looking at branding guidelines, tone of voice, business personality, hashtags, keywords, trends, graphics, sales funnel etc… to ensure your marketing is performing at its best, meeting your goals and achieving the best ROI.
MARKETING PLAN – regular marketing plans will be produced to ensure we are focusing on the key marketing areas and are clear on the activity to meet your goals. We will work together to make sure we are executing consistently and efficiently. A social media content plan will be produced, to ensure we are posting regularly and sharing the latest company updates.
MARKETING REVIEW – a review of your current marketing activity, website, advertising campaigns, tracking, insights, and reporting set up etc. to identify and suggest changes, improvements, and advancements.
WEBSITE MAINTENANCE – we can maintain your website with fresh content, images and ensure your website is technically and visually performing at its best.
CONTENT CREATION – to support you marketing activity we can work together to write compelling copy for your website pages and ‘blog’ that engages your audience and supports your SEO and social media activity.
GOOGLE & SOCIAL MEDIA ADVERTISING – we can create advertising campaigns to help tap into a new audience – create, manage, analyse and adapt to ensure you are achieving the best ROI, with a strong focus on local searches. (budget dependent)
SEO (search engine optimisation) – optimise your website for search engines and identify opportunities to increase your rankings and visibility on Google.
EMAIL MARKETING – we can help to manage your email marketing campaigns, from design through to delivery and reporting.
SOCIAL MEDIA MANAGEMENT – as per the marketing plan we will work with you to drive your social media campaign forward with eye catching, branded graphics and engaging content. An initial social media account review will be carried out followed by regular content plans which will help to captivate your audience, grow followers, and increase website visits.
OFFLINE MARKETING – help to explore offline marketing channels that will reach your target audience. Identify new partnership opportunities and advise on how these relationships can drive sales and benefit the business long-term – tapping into joint marketing activity.
ANALYSIS REPORTS – tools will be set up to analyse social media and website activity and traffic – Google Analytics, Google Webmaster Tools and Social Media Insights.
MONTHLY REVIEW – performance reports as detailed above will be sent to you monthly and reviewed to ensure you are achieving the best ROI. These reports will enable us to design a model that will be efficient and lean on costs whilst building stronger and more durable relationships.
These are sample small business marketing packages and can be amended to suit your business needs. Please get in touch so we can tailor the right package for you.
Vicky prepared and delivered a comprehensive and informative course on social media for a group of attendees with varying experience. Care was taken to ensure that the content covered the requirements and the recipients were very pleased with the training and set up of social media accounts. Vicky’s communication and flexibility was excellent throughout the process
Vicky, is a dynamic, engaging and a consummate professional, she has been superb helping us with our website, but more importantly teaching other Charities how to make the best of their website, communications and digital technology. Over the past 3 years she has run several Interactive Workshops guiding and coaching charity communication personnel on how to make the best use of their new technology. She has also worked one-to-one with several charities hand holding them through the process of making their life less complicated and being able to tell their story better. I am delighted to be able to provide this reference on behalf of The Clare Foundation. Martin Gallagher. Chief Executive Officer
We have worked with Vicky for a number of years. She has been running our social media campaign and, more recently, has been improving our SEO. Results speak for themselves. We’ve seen a 50% increase in web traffic and enquiries since she started the exercise only 3 months ago. Highly recommended!
Vicky has been helping me with a marketing strategy for my photography business, she has brought a wealth of knowledge ranging from the quick fixes to the longer term more sustained approach. We meet regularly and I get gentle reminders of things I need to do. If ever I get stuck/busy/frustrated Vicky is always there to pick up the slack. A personal friendly approach amongst the many faceless giants out there goes along way, and I wouldn’t hesitate to recommend Vicky for anything marketing, social media and business planning
Vicky was great with helping me ensure my business was reaching potential customers. She improved my SEO and made sure my website was performing as it should be. She fixed broken links, created new landing pages and made sure we were using the right keywords around our website to boost our search engine visibility. We are now featured on page 1 of Google and have seen an increase in enquiries as a result. Vicky was extremely patient and explained everything step by step, I learn’t so much with her help.
Vicky has been helping us with our social media and marketing and we are very happy with the service she is providing. With regular posts on LinkedIn and Twitter, all our customers and contacts are kept up to date with our latest news.
Vicky is laser focused on delivering the job she has committed to. Self-reliant and proactive, she is an asset to any team wanting to deliver effective campaigns.
I worked with Vicky for approx 3 weeks… on the basis of a ‘mention’ in a blog on a friends website. I had a quick look at her website and knew it was right. She optimised / did the SEO for my newly updated website, and tweaked my social media profiles (soundcloud, youtube, google+) – ensuring that they linked back to my web-page. Vicky knows her stuff, I would definitely recommend her, as she fully understood my limited budget, kept me fully updated, and proposed what was possible for phase 2 of my work with her. (thank you)
Vicky’s Marketing background is really helping me and my clients and she’s really organised too. Very happy to recommend Vicky for Marketing and Social Media work.
I have worked with Vicky for some time now and on various projects. She always delivers high quality work and in the agreed timescales. In addition she will always keep you updated and provide feedback at various points. I would recommend her services without doubt and look forward to working together on new projects in the future.
Vicky is always a pleasure to work with: focused, understanding, professional, creative and a joy to deal with. When we need office services that are accurate, on time and under budget, there is only one person we turn to.
I have worked with Vicky on a number of projects from promoting our business via email marketing through to assessing our web campaigns via SEO work and Google Adwords. I have found her very professional and her suggestions always well thought through and constructive. I have no hesitation in recommending her.
Vicky has worked extremely efficiently and effectively for me on a part time basis. The time that she has spent completing different projects has been time well spent saving many hours for me. She is able to complete tasks with the minimum of supervision and add value to the projects on which she was engaged.
White Communications are an asset to our business helping to update our website and setting up our social media sites. It’s ideal for us to have a marketing expert on hand with the flexibility to only use them as and when we need them! They are very efficient and always provide a professional service.
When working on the marketing needs of a client, I found myself out of my depth with the intricacies of Facebook, particularly in relation to company pages. Vicky was able to understand my not very clear explanation of the problem and was able to talk me through what options I had and how to implement those options. Outcome – both my client and I are happy people. It’s great to have White Communications as a resource available to me and to only have to pay for the service when I actually use it.
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